"It to be At This minute He Knew that Fucked Up" is a catchphrase regularly featured in FAIL video clip for humourous effect. In the videos, the clip pauses in a black and also white freeze frame just prior to something goes painfully awry, v the voiceover narrator delivering the line through a slow and deep voice. Since emerging top top Vine in 2013, it has gained notoriety as a renowned audio exploitable offered in various parody videos.

You are watching: It was at that moment he knew he fucked up


On September 14th, 2013, Viner McCully Quinn<1> post a short clip titled "Jonathan fucked up" featuring clip of a young male trying to on slide on a ramp v a scooter. Once he is around to fall down, the clip cut to a black-and-white freeze frame while Quinn utters the line "It to be at this moment that Jonathan knew he fucked up," shortly before resuming to show the final impact. As of January 2017, it accumulated to end 1,600 loops and 1,900 likes top top the site.

While not being an instant viral success by any type of means, Quinn continued to create parodies through the very same formula, using assorted random name such as "William" (shown below, left) and "Daniel" (shown below, right). Lock soon came to be a lasting collection on Vine and Quinn"s signature joke.


On YouTube, Quinn reuploaded many of his parodies starting on October 23th, 2013<2>. Together of January 2017, the channel gathered over 80 parodies, through the compilations that its finest Vine videos gaining over 1.8 million loops (shown below, left), 1.3 million loops (shown below, middle) and also 100,000 loops (shown below, right) views, respectively.

On January 11th, 2014, YouTuber Random--〉What´s next? uploaded a compilation of segment taken from assorted movies in which a protagonist gets pwned (shown below, left), using the very same audio and also freeze structure format. It has actually gathered end 300,000 views end the next three years. Over two years later, on July 31st, 2016, YouTuber The actual Neal posted one more compilation, this time v anime characters (shown below, right), accumulating over 17,000 views in the following six months.





<1> Vine – Jonathan fucked up…

<2> YouTube – McCully Quinn"s videos

<3> Vine – Search results for "It to be At This Moment

<4> YouTube – Search results for "It to be At This Moment"

The SpongeBob quote, like many SpongeBob quotes, has actually been watched in many memes, many recently in south-east Asia.

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